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What We're All About...
It is our intention to work in partnership with individuals, businesses and organizations that offer natural wellness, spiritual and environmentally-oriented services, products and events. We believe strongly that by molding Within Kingston as a part of Kingston's strong community foundation, we can become one of the building blocks to help unite everyone in a common, holistic intention to heal and help ourselves, each other and our planet.
We feel the secret is to put all of our energy and resources into creating the best possible publication four times a year. Every three months the information in Within Kingston will be renewed and expanded, and it's free distribution extended into more neighbourhoods and more pick-up locations.
What we have here together is not simply a journal or a magazine but a living, breathing network of awakened and awakening human beings. It is our intention to be found in over 200 locations throughout Kingston and it's surrounding communities.
We appreciate your interest in Within Kingston and look forward to giving you the full benefit of our knowledge and experience to help you tap into our strong and wellness-minded community. This will allow your business or organization to grow and reach its fullest potential.
We offer five styles of ads to choose from.
1.) Display Advertising (ads by particular sizes, 1/2, 1/4 pages, etc.)
2.) The Resource Directory of Holistic Businesses and Services Listings, which are narrative style Profiles that are listed by category (such as Acupuncture, Psychology & Therapy etc).
3.) The Datebook of Events (both online and in print).
4.) Classified Listings.
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We also offer Web Advertising to give you a strong online presence, and encourage you to take advantage of our free advertisement opportunities through Within Kingston's very popular web site.
Each style mentioned here will be explained in greater detail below, or feel free to click the links above to learn more about that form of advertisement :)
Advertising By Going WITHIN
Within Kingston Magazine is published 4 times
a year and is a unique souvenir publication that appeals to
both local and visitor populations. Within showcases the city's
holistic roots and bourgeoning alternatively-minded community
through the use of professionally written inspirational editorial
content. Within's science-based articles cover everything
from healthy lifestyles, family life, healing practices, organic
and natural living, environmental issues, as well as spiritual
and personal growth.
Advertising Advantages
- Circulation - 8000 copies with wide spread distribution to over 200 locations in the Kingston area and surrounding communities.
- Take part in the largest industry growth of the decade
by advertising in a holistic publication that supports
Kingston and surrounding areas. Health, wellness, holistic,
and organic industry revenues are in the millions and billions
and are showing no signs of stopping in their growth.
- The only free city wide article-driven publication dedicated
to promoting holistic wellness and alternative living by
gathering Kingston's own environmentalists, alternative businesses, and
health practitioners so that we can can all benefit as we
move forward together.
- The most complete and comprehensive print and online advertising
packages that allow you to get the biggest bang for your
buck.
- A groundbreaking new marketing company with results oriented
advertising sales plans combined with a team of innovative/creative
graphic designers enabling the highest of quality in marketing
packages, online presence, and print display ads so that
you can increase your visibility and generate clients regularly.
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Within Kingston has gone to great lengths to establish
a strong community and business presence for itself while
endeavoring to become the city's loudest voice for the health
and wellness industry.
Within Kingston in the News:
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December 15, 2007
Kingston Whig Standard, Commerce Section
Click HERE to see our article. (PDF) |
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December 19th, 2007
Gananoque Reporter
Click HERE to see our article. (PDF) |
Why Advertise with Within Kingston?
With all the various types of advertising options out there, what makes Within Kingston different? We like to think in the most simplest of ways, we don't want to be everything to everyone, being specific is what makes us special, and it's also what gets your message across to the people who want what you have to offer.
Our readers are well-educated and are actively pursuing life-enhancing opportunities in the areas of health, home, personal growth, fitness, spirituality, culture, cuisine, and green lifestyles.
With Within Kingston Magazine you reap the benefits of two of the most effective business growth strategies:
1) Target Marketing: Unlike the newspaper or many other similar publications which are targeted to the masses, without really knowing or caring what they want, need, or are interested in, Within Kingston values it's readership and is specifically targeted to holistic health, wellness, spirituality, and environmental sustainability. The magazine achieves this through featuring thought-provoking well written articles by national authors as well as local leaders in these fields, and advertisers who are committed to these specific causes, through their services and products.
2) Exposure and Development of Name Recognition: For the cost of a single placement your advertisement receives three full months of continuous exposure. Because of the extensive and engaging 'Datebook', the magazine is reviewed repeatedly throughout the two-month time period. This is a decidedly cost-effective advantage over daily, weekly and monthly publications and has a proven history of generating increased income. With our strong web presence this is a powerful combination.
And as an added bonus - Within Kingston also has the most cost-effective marketing available. In comparing our rates to other publications, they are the most reliable you will find.
Within Kingston Display Advertising
A display ad offers maximum flexibility and exposure. You choose the size, content, and look of your ad. Rates vary by size and frequency of advertisement. These ads are very effective for one-time events, products and services that do not require a lot of explanation, or where a visual image is important to convey your unique message.
Ad Sizes & Prices
* Prices and ad availability are subject to change without notice
What you need to do:
Fill out our advertising contract and send it in along with your ad or ad materials, and payment. We will be unable to process any ads that are not accompanied by a complete contract. We prefer to receive display ads via email, or ftp, but we can also accept camera-ready art to be scanned, or CD’s.
Ads must be submitted as PDF, EPS, TIFF or JPG; minimum resolution is 300 dpi. We do not accept Quark, Adobe PageMaker or Microsoft Publisher, PowerPoint, Word or Works files. Any ads submitted this way will need to be rebuilt to print correctly and therefore subject to Production Fees. Please note that files created in Microsoft programs and subsequently saved as PDFs will not print correctly and will also be subject to Production Fees.
Ads must be exactly the specified dimensions, and deviation may result in Production fees. If ads are not designed to these particular specifications, Within Kingston will not be held responsible for any delays, production or print problems, or financial loss or responsibility. Payment must be made at the time of submission. Taxes are extra.
DESIGN AND PROOFREADING:
Once we have received your contract, text and photo/logo/ad materials or ad our designer will create a proof of your ad and email you a copy for proofreading. There is no charge for the first round of changes or corrections. Note: Additional rounds of editing will incur a $25.00 charge per round
Within Kingston Web Advertising
An Integrated Marketing Opportunity.
Our web site is promoted in Within Kingston Magazine, as well as through online search engines. This combined marketing effort will increase your online exposure by reaching thousands of customers each month.
Online Advertising continues where print advertising leaves off.
It provides more detailed information about you, your company, products, services and testimonials. But it offers it in a way that provides a lot more space, flexibility, convenience and accessibility for customers than traditional print advertisement allows.
AND THE TRUTH IS:
If a client is interested in what you have to offer, and they cannot find out more information about you online, odds are they will go with someone who is digitally available.
The internet has changed the way business operates by putting the power in the hands of the consumer - Can your business afford not to also have the support and flexibility of that online relationship?
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It can cost you to not have an online presence, because you turn away a significant number of potential clients by not being accessible online when they need you. Our recommendation is even if you do decide that Within Kingston's online directory isn't for you, please ensure that at a minimum you have some sort of web-presence, as it allows you to reach and connect with a multitude of potential clients, current clients, and other practitioners and businesses. It's definitely worth more than it's weight in gold! :)
Search Engine Optimization
Within Kingston utilizes top search engine optimization techniques and is listed within the top 10 search responses for alternative and holistic services in Kingston with search engines such as:
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We offer web advertising through our extensive online holistic directory, which now features over 1000 holistic and alternative businesses, practitioners, and organizations in Kingston and it's surrounding communities.
Directory listings function like business cards, they include all the relevant contact information for a company. Additionally, a directory listing contains a small descriptive profile of the company /individual and/or it's products and services.
As you can see from the samples on the left, there are two types of directory listings offered through the web site. The one on the bottom is our basic listing which is our free service in support of local holistic businesses. It includes your name/business name, address, and phone number, along with a brief 2-line description of what you offer.
The second listing type which can be seen on top is our Profile Member Listing, which is a premium listing. It includes what is offered with the basic listing, but opens up into a full web page about your business. |
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The basic listing is free, but here are a few reasons why you may want to consider upgrading your listing to a Profile Membership, for only $24.95/month (tx. included).
Extended Reach: Now you're not just getting in front of regional consumers but also national consumers who come to our web site to find places to stay, eat and things to do.
Direct Response from Customers: Direct link to web site, email and telephone contact allows customers to contact you 24 hours a day, 7 days a week, in a way that is easy and comfortable for them.
Increased Exposure: Within Kingston has a growing number of visitors each month, searching for information, products, treatments, and services.
Detailed Monthly Reporting of Campaign Performance: Have access to our monthly web statistics, so you can monitor how many people have viewed your page, what they're searching for, how long they stay, and how they found you.
Extended Branding: Adding online customer touch points with consistent messaging reinforces your print advertising presence and increases customer awareness. Now they can find out more about you, your products & services when and where they want to, at the touch of their fingertips, 24 hours a day - 7 days a week, in the comfort of their own home.
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What you need to do:
Fill out our advertising contract and send it in along with your images, profile content materials, and payment. We will be unable to process any ads that are not accompanied by a complete contract. We prefer to receive images/logos (for your banner, photos, etc) via email, or ftp, but we can also accept camera-ready art to be scanned, or CD’s.
The biography, or web profile content, is to be supplied by you, we will create the banner, map, and photos (if needed) for you - this is included as part of the package. Please include business hours if you have them, or indicate whether you are available by appointment only, your web site (if you have one), phone number, email address, and if you would like a map included (this may not be necessary if you would prefer they call for an appointment first, or if you are mobile).
There are NO deadlines for the online web profile, you can start at any time. If you have any questions please feel free to contact us.
All images must be submitted as PDF, EPS, TIFF or JPG; minimum resolution is 300 dpi. We do not accept Quark, Adobe PageMaker or Microsoft Publisher, PowerPoint, Word or Works files. Any images submitted this way may be subject to Production Fees. Please note that files created in Microsoft programs and subsequently saved as PDFs will not print or display correctly and will also be subject to Production Fees.
PAYMENT
The fee for the Online Profile Membership is only $24.95/moth tax included (with no contract). There are great bonuses to becoming an Online Member, on top of creating a strong online presence for yourself and your business, your listing will go towards the top in each of you desired categories, so as the directory grows, your business will be easily visible and accessible to those looking for what you have to offer.
As well all online members receive an additional 10% off all advertisement in Within Kingston Magazine for as long as they're a member. This is our way of saying thank you, for supporting Within Kingston's online presence, and helping to build a stronger community. If you are interested in paying the full amount up front for one year, so you don't have to worry about the hassel of remembering to send us a cheque every month, the one year fee is $299.40 tax included.
However if you sign up for the next year we are currently offering a 20% discount, which amounts to 2 full months free! This is a savings of almost $60! For only $239.52 you get optimium placement on our directory for one full year in the categories of your choice, and 10% off any other advertisement in the magazine for as long as you're a member!
Your profile membership can start and end at anytime. If you have any questions, please contact us.
* Prices and discounts are subject to change without notice.
DESIGN AND PROOFREADING:
Once we have received your contract, text and photo/logo our designer will format your banner ad and email you a copy for proofreading. There is no charge for the first round of changes or corrections. Note: Additional rounds of editing will incur a $25.00 charge per round.
Payment must be made at the time of submission.
Within Kingston Resource Directory
The Holistic Resource Directory is Kingston's comprehensive source of highly qualified businesses, organizations and individuals who offer alternative holistic products, services and education. The profile ads are listed alphabetically by category, similar to the phone book. This style enables the reader to easily find what they're looking for. They run across the page in four columns. We are offering two cost-effective options to list your business. 1) Full Profile Listing, 2) 1/2 Profile Listing.
The first column is for your logo or photo. The following column(s) are for your text. In a Full Profile Listing your receive 3 columns in which to describe you or your business/services and in the 1/2 profile listing you receive 1 column. These listings are formatted for the sake of continuity and are designed to give you opportunity to visually communicate what you have to offer as well as to relate your work experience and services or products you offer.
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How Many Words to Use, And How Much it Costs:
The PROFILE BASE costs listed below include your photo or logo and 150 words for a FULL PROFILE LISTING, and 50 words for a 1/2 PROFILE LISTING. This is the word maximum. We are
no longer offering additional word counts, due to space limitation, and the increased popularity of the resource directory.
Please note that email addresses, web sites and phone numbers each count as two words |
Using Bullets:
You are welcome to use bullet points (-) in your ad. They are to be used in two ways:
- Using bullet points to break up word groups within a paragraph, in this manner each bullet point counts as one word. |
- Using bullet points in a "laundry list", in this manner each bullet point counts as three words. Please keep this in mind when calculating the cost of your Profile Ad. If you have questions about this don't hesitate to contact us.
WHAT YOU NEED TO DO:
Fill out our advertising contract and send it in along with your text and photo /logo. We will be unable to process any ads that are not accompanied by a complete contract. We prefer to receive ad materials via email, but you may also mail them. If you do not have access to a computer, we accept typewritten copy. We cannot accept handwritten copy.
Text can be sent as a word document, rtf, or textedit doc, or preferably typed into the body of an email.
Photos or logos should be sent as a high resolution (min. 300 dpi) jpegs, tiffs or pdfs.
Payment must be made at the time of submission.
DESIGN AND PROOFREADING:
Once we have received your contract, text and photo/logo our designer will format your ad and email you a copy for proofreading. There is no charge for the first round of changes or corrections. Note: Additional rounds of editing will incur a $25.00 charge per round.
Take a look at the categories below to see which one would be most suitable to have your business/practice/organization listed under, if you don't see the appropriate title listed here, please feel free to contact us.
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Within Kingston Event Listings
We offer two options for events listings 1) Datebook (Print), and 2) Online Events Calendar (web). They work best when combined as readers who find the listing in the magazine can then find out more information about the event online, as well it is a powerful way to increase your event exposure exponentially. Our datebook is an in inexpensive, and very effective way to promote any event that is coming up in the Kingston and surrounding area. This popular section is avidly scanned by readers to keep up on what's happening locally and is constantly referred to again and again giving you 2 full months of coverage, unlike traditional newspaper listings which only give you one day's worth of coverage.
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Datebook Event Listing Cost:
$1.50/each word for the first 20 words.
There is a 20-word ($30.00) minimum per listing. Each additional word is .50 cents. There is no maximum.
Please note that all email addresses, web sites, and phone numbers each count as two words.
* Taxes Extra |
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WHAT YOU NEED TO DO:
Fill out our advertising contract and send along with your ad copy. We will be unable to process any ads that are not accompanied by a complete contract.
We prefer to receive ad materials via email, but you may also mail them. If you do not have access to a computer, we accept typewritten copy. We cannot accept handwritten copy.
Clearly state the date or section (ie.On going - Mondays or Open Section) for your listing. Payment must be made at the time of submission.
ONLINE EVENTS CALENDAR
The second option is our Online Events Calendar, which is FREE for everyone, to post upcoming holistic alternative events for the Kingston and surrounding communities. This area along with our online directory is the most visited portion of the web site and is updated regularly. On average the online calendar receives over 10,000 views/month. Listing your event here, as well as in the print Datebook is the most effective advertising available in the Kingston area for your event, it's also the most affordable.
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Online Events Calendar Listing Cost:
FREE- for all alternatively minded events, classes, lectures, fund raisers, in the areas of natural wellness, health, spirituality, and environmental and community causes. |
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What You Need to Do:
Send us an email to info@withinkingston.com or a mail, giving us at least 2-weeks notice before your event, please include a brief description, location, date/time, if it is re-occurring or one-time, cost, contact information as well as any other relevant information. If you do not have access to a computer, we accept typewritten copy. We cannot accept handwritten copy.
To make it easier for us to post: please do not send pdfs, jpgs, etc of flyers, please simply just type the text into an email, or a document, and send it along to us, as this allows us to post the event sooner, and without the hassle of having to retype it all over again :)
Within Kingston Classifieds
Our Classified listings are inexpensive, and very effective. This popular section is ideal for promoting your services, space available, mail order, products, etc. We are also offering the option of a three or six issue contract at reduced cost for our listing(s).
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Classified Cost:
To place a listing in one issue the rate is $1.50 per word for the first 20 words; Three issue rate is $1.25 per word; six issue rate is $1.00 per word. There is a 20-word minimum per listing. For each additional word the cost is .50 cents per word after the 20-word-minimum. There is no maximum. Please note that email addresses, web sites and phone numbers each count as two words.
*taxes extra. |
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WHAT YOU NEED TO DO:
Fill out our advertising contract and send along with your ad copy. We will be unable to place any ads that are not accompanied by a complete contract. We prefer to receive listings via email, but you may also mail them. We cannot accept hand-written copy. Payment must be made at the time of
submission.
Publication & Due Dates 2009-2010
Payment: Payment is due upon ad booking. We provide credit card services through PayPal which you can access by calling our office at 613-767-9721 or you can make your schedules payable to:
Within Kingston
P.O. Box 52, Stn. Main
Kingston, Ontario, Canada
K7L 4V6
IT’S NOT TOO LATE!
If you receive this information after an ad close date has already passed, please give us a call. We will try our best to accommodate you.
To speak directly with one of our advertising managers, please contact Vanessa at: 613-767-9721 or by email at: info@withinkingston.com
Within Kingston Ad Contract
In order to place your ad in Within Kingston Magazine, this ad agreement must accompany your ad materials and payment. Please download the ad agreement below. If you have any questions, or difficulties in downloading this file, please feel free to contact us.
You will need Adobe Acrobat Reader in order to open this file. If you don't have it already installed, you can download it for free HERE:
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